Webinar: Communicating the Heritage: From scientific dissemination to storytelling

The event is organized in the COST Action 18110 – Underground Built Heritage as catalyzer for Community Value and is addressed to researchers, decision makers, communication professionals, culture and tourism operators, PhD students, undergraduate students.

Renata Salvarani – European University of Rome

Scientific communication looking forward the future: challenges and chances 

Covid-19 pandemic on the one hand, scientific communication has been penalised: all over the world, many conferences and events in the presence have been cancelled; publishing activities have been limited. On the other hand, it has led to new methods of exchange and encounter, encouraging a massive use of new technologies. A phase of analysis and evaluation now begins on these perspectives, on risks and opportunities.


Giuseppe Pace – CNR, Ismed – Chair of Cost Action Underground4Value

Communication in the context of European research projects

Communication of results is an essential part of European projects. EU subjects and funding lines have developed specific criteria, modalities and standards; results are monitored and evaluated. Open access publications, platforms, newsletters, social media are tools that require critical and conscious use, along with integrated management, based on good practices and evaluation tools.


Ludovica Malknecht – – European University of Rome

Social perceptions and cultural heritage representations between expert and mainstream narratives

The contribution considers the interactions between expert and mainstream cultural heritage narratives in order to highlight processes of representation and recognition of cultural belongings and their social perceptions, with specific reference to different levels of digital mediation and widespread communication practices.

Ludovica Malknecht

Pinar Karagoz – METU – Computer Engineering Department, Ankara

Ontologies and data setting for research communication on Heritage

An ontology is a way of representing the properties of a given area or a given object through a set of concepts and relationships among the concepts: ontology models defined for related concept such as Cultural Heritage are a helpful resource to describe and evaluate sites and territories. Some case studies can show the potential of such a conceptual instrument.


Anthony Cassar – University of Malta – Cyberspace

Narrating the Heritage by web: experiences and projects across the Mediterranean

Design thinking is a proven visitor centered methodology which encourages innovation when projecting new visitor experiences. This approach has already been extensively used in great international museums and can also easily be used for disseminated Heritage’s valorization. Some experiences carried on in Malta and in Mediterranean contexts shows the opportunities provided by this system.


Gianluca Casagrande, Roberta Rodelli – GREAL – European University of Rome 

In the shadow of the NORGE. Augmented reality and story-telling for a virtual commemoration of the first transpolar flight

Year 2021 marks the 95th anniversary of the Amundsen-Ellsworth-Nobile Transpolar Flight. The expedition was operated by experimental airship NORGE, which departed Rome on April 10th 1926 and reached the North Pole on May 12th. A project by the Geographic Research and Application Laboratory (GREAL) of the European University of Rome is reflecting on the opportunity of an internationally distributed, virtual commemoration, based on extensive use of webinars and online events about the expedition. GREAL is also studying the development of a virtual 1:1 scale, tridimensional model of airship NORGE, to be included in geolocalized augmented reality representations. This presentation reports on the conducted labwork and discusses aspects of its potential towards a case study of “performative memory” and “public geo-history”. 


Paolo Pietro Giannetti, La Storia degli storici

From Academy to social networks: the experience of “The History of Historians”

In 2014 a group of young students of the University of Florence started spreading the History on the web. Today their platform collects lectures, debates, book presentations, and has become a reference point for dissemination that opens to the developments of Public History.


Question time and conclusions


ID meeting: 995 0418 6492

Passcode: 478417